If you have been a fan of Sweet Leaf Tea for a while, keep up with us on the twitters, and the facebooks; then you know that we are long time supporters of Big Brothers Big Sisters. Our Founder Clayton Christopher was a BIG for many many years and it began to engrain itself into the SLT DNA! After that we have sponsored events, and even more employees picked up littles to help shape them and their futures.

Friday, in true Sweet Leaf form, we donated 40+ Dell Laptops and desktops to BBBS! See the Press Release HERE.  We loaded up the Sweet Leaf Tea Sprinter Van, packed up the whole tea’m and hit the road with over $15,000 worth of computers, several cases of tea, and a huge smile on all of our faces!

These computers will go the kids and families in the Central Texas Area, and will be used for school, developmental skills, and extracurricular activities! Check out the photos of the tea’m hand delivering the computers to the Big Brothers Big Sisters Headquarters. How you enjoy scanning through them as much as we did giving them!

Granny will be tossing some treats down Amarette’s chimney soon! Thanks for playing and winning day 5 of the 12 days of a Sweet Leaf Tea Christmas!

Day 6 is here!

ON THIS SIXTH DAY OF CHRISTMAS, MY TRUE LOVE GAVE TO ME…

Six Boilers Boiling!

Sweet Leaf Tea was started by Clayton Christopher in a “Tea Shack” in Beaumont, Texas. What were the 2 tools he used to make the early batches of SLT? First person to answer correctly in the comment box below wins some sweet SLT limited edition t-shirts!

Happy Holidays!

It’s now 9 days away and I am already starting to recall the sights and sounds of one of my favorite music festivals taking place in one of my favorite cities.

Sweet Beats

Phoenix is a band that I was introduced to by my past boss, Clayton Christopher. Scrambling one day to get him tickets for an Austin show, I decided to take a minute to listen to one their songs. Ever since then I’ve been hooked. Now it’s finally my turn to see them live! Soundgarden is one of those bands that immediately takes me back to early 90s MTV (when they still showed music videos). This should be a great time to see these guys back together and rocking it out under the Chicago skyline. As she returns to a land that once in 2007 no one really knew who she was, Lady Gaga is back at Lollapalooza! I am looking forward to the music, art and the crazy fashion sense she brings to the stage.

Sweet Eats

When we arrived in Chicago for last year’s Lollapalooza, co-workers and I stumbled upon a pizza and pasta joint in the heart of the city called Giordano’s. After the plane ride we needed to eat something to carb us up for the weekend ahead. I have a strong feeling that I will need to do the same this year. Friends Sushi – is just that. Great Sushi with friends on a street side patio was awesome. Let’s see if we will get a chance to do it again. Chow town is the food court at Lollapalooza that offers a wide variety of the local eateries in Chicago. I have always been huge fan of vendor food. That being said, the most food I will eat during the entire trip comes from the festival.

One of the best parts about being on the tea’m at Sweet Leaf HQ, is getting to hear from fans who take the time to tell us why they love a particular Sweet Leaf flavor. Sometimes it’s a simple note in our inbox, sometimes it’s a phone call to the hotline. And lately, we’ve even received some fan love via Tweets. Because these quotes make our day, we decided we ought to share a few here from time to time. Maybe it will make you smile, too.

One of the recent fan quotes we received was so on the money, I thought it would be a perfect way to kick-off our sharing the love fest.

“Ever since I went to Morocco, I have been trying to recreate the taste of their sweet mint tea. After trying your tea, I felt myself transported back to the rolling hills of the Sahara desert… You have no idea how refreshed and happy I felt, despite it being a hot Arizona day. You have done a great job with this tea. Thank you. ” — Claire, AZ

The truth is Claire, the idea for our Sweet Leaf Tea Mint & Honey WAS found while Clayton and David were on a bike tour through Morocco. I guess it’s true that inspiration can come from anywhere. Thank you for the extra reassurance that we nailed it. Yee-haw!

We wanted to let you in on a bit of news. As of this week, we have a new CEO at Sweet Leaf Tea. This does of course mean that Clayton Christopher, one of our founders, is stepping down as CEO, but not to worry…Clayton will still be a part of the company as he takes a place on our board. He has put his heart, sweat and as we all know, Granny’s recipe, into building the Sweet Leaf Tea brand—and thank goodness for that! But, as any entrepreneur knows, there comes a time when one must take a break and catch his (in this case) breath. For all of us here in Austin, this just means we’ll be spotting Clayton a bit more on Town Lake or Barton Springs this summer. (You can still follow him on Twitter @Idea_Clayton to see where the open road takes him on his travels.)

So, who is our new CEO? Well, we didn’t have to look too far for him. Dan Costello has been a part of the tea’m for over a year. And this certainly isn’t his first rodeo. He’s bringing years of beverage experience with him. Something we all believe will come in handy.

In fact, I can officially report that we, the tea’mates and dogs of Sweet Leaf Tea, have taking a liking to Dan. He survived the muddiest of ACL’s this year with a smile, he likes to jam out in the car, and he’s even worn flip-flops to the office (at least once!). But most importantly, he’s been leading the charge to get Sweet Leaf Tea closer to you. We are very proud to have him in the Sweet Leaf Tea family and expect great things for the future.

It’s an exciting time here at Sweet Leaf Tea HQ, and we’re glad you’re a part of it! We’ve got a lot of cool things in the works. From new flavors to new packages and upcoming contests….yes, the sweetest is yet to come.

Thanks for being a fan!

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