Will Work for Tea

By Guest on Nov 19     Filed In Austin, Texas, Intern     Add a Comment

The past couple of months have been the cherry on top of my college experience. I decided to get an internship because I wanted to gain valuable insight into the real world of marketing; the local aspect of Sweet Leaf naturally drew me to this internship. A fellow classmate of mine, Jeff Dobecka, completed the internship and shared his experience with me – it sounded too good to be true!

To my surprise, it actually exceeded my expectations! This internship has been chock-full of fun and exciting experiences, such as the Austin City Limits music festival, Fun Fun Fun Fest, blitzing (handing out cases upon cases of Sweet Leaf) all over town, demoing at store grand openings. We have also attended the Austin Triathlon, the Susan G. Komen Race for the Cure, and many University of Texas tailgating parties. It’s allowed me to meet and hang out with all the local Austin weirdos, which makes me love my “weird” city even more!

In the office we’ve helped create multiple media contact lists; we’ve designed the upcoming college brand ambassador program; we’ve created numerous contests giving away guitars, cases of tea, and many other prizes.

As the “sweetest internship” is swiftly coming to an end, it’s all becoming bittersweet. I’ve gained knowledge on how a small business has become successful through hard work, innovation, creativity, and having a good time. Every person that works in this office genuinely loves what he/she does and is completely dedicated to the brand. They each show up at the events that Sweet Leaf sponsors, and the community has the perception that the office is full of cool people – a perception which has proven to be true.

I am going to miss this place more than I can express, and I am so thankful that I was able to meet all of these great people (and dogs). I’m also addicted to Sweet Leaf Tea for life, but who can blame me? Yum.

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